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THE 12 CLUB

Brand identity for an exclusive private members’ club for sports car enthusiasts. The branding highlights elegance and exclusivity, reflecting the club’s unique concept of 12 members enjoying 12 iconic cars annually, while fostering a close-knit, prestigious community through curated events.

BRAND IDENTITY • TONE OF VOICE • CREATIVE STRATEGY 

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Join the select few, drive the elite dozen.

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